25 Examples Of Ecommerce Websites With Fantastic Designs
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Around 23% of consumers will abandon their shopping cart if they have to create a user account. To avoid this, Nike offers a guest checkout option, enabling shoppers to purchase without logging in. To help you develop a website that stands out, this article lists 25 eCommerce websites with excellent designs and functionality for inspiration.
- Plus, we love the fact that they have included a “difficulty rating” for the different products.
- With the help of clean design, their site communicates the value and quality their products can deliver.
- Bliss is one of the best ecommerce design examples on this list.
- The companies integrate consistent branding while keeping their sites user-friendly with clear navigation and good mobile responsiveness.
Using the leading eCommerce platform, WordPress, this company has complete freedom to customize the site design. The online store features sophisticated illustrations to visually sell its services and evoke a spirit of adventure. Boost sells a multivitamin product aiming to improve customers’ immune systems. Its online store is an excellent representation of its branding, from tone, language, and style to personality. Online stores selling shoes, apparel, and accessories can use virtual try-on technology to satisfy shoppers who can’t touch or test the products while online shopping.
Make Branding A Priority
This web design evokes nostalgic feelings of a summer holiday that matches the product’s target audience. Flyers sells CBD cocktails and shows its three products directly on the homepage. This eCommerce site was a nominee for A thanks to the well-designed landing page with various animations. Use custom illustrations when a photograph can’t fully capture your unique selling point. It’s also an excellent solution if you want to have a different look and feel from photo-focused eCommerce websites. AYO’s products are meant to boost customers’ circadian health.
Online stores offering many products should consider using breadcrumbs, a mega menu, and detailed filtering options to improve findability. With minimal distracting elements and sections dedicated to specific customers and products, visitors can easily find what they need. Zeuss sells personalized weight loss, hair, and skin care treatments. This eCommerce website utilizes a split-screen interface for its landing page with high-quality photos of models showcasing the product. The basic premise is that whenever you are building something, you should keep it as simple as possible. Simplicity ensures that users across the board will be able to access and navigate your website with ease.
Nowadays, it doesn’t require a ton of technical skills to build a website. Because of the number of ecommerce platforms available today, you don’t have to be a coding expert to build a useful online store. The platforms take care of the heavy lifting for you. In this list, we have included many website designs that focus on color or photography.
Your website visitors will get their first impression of your online store within a few seconds. What we also like about this design is how the color of the background changes each time that a new chocolate bar is introduced. It is a great way to help highlight your individual products and keep it interactive.
Tips For Designing An Ecommerce Website Design
When shopping online, people want to make purchases from established brands, and one of the best ways to do this as a newcomer is to build trust with branding. A well-thought-out brand will build stronger connections with your prospects, in turn, increasing conversions and sales. These features make shopping online with Edible Arrangements easy and quick.
In 2021, the global online shopping market reached over 2.14 billion people. Coupled with fast growth, the eCommerce industry is forecast to grow from around $3 trillion today to $5.4 trillion in 2026. Check the data privacy laws applicable to your target audience’s region. For example, the European General Data Protection Regulation directly impacts data collection for businesses targeting customers in the EU. The first step to delivering a smooth mobile commerce experience is to use a responsive template or theme on any eCommerce platform you use. Mobile-friendly eCommerce website templates will adjust to any device, so you won’t have to worry about creating a separate site for mobile users.
The site is clean, crisp, and easy to navigate. It creates a classy feel, replicated in the product. You’ll also want to choose a limited color scheme that’s easy on the eyes. Too many colors or bright clashing colors will turn people away. You want a main color and an accent color to create some contrast.
Product photos clearly display what the glasses look like and the home try-on option gives shoppers reassurance before spending their money. The navigation is clear – simply choose the type of eyeglasses you’re looking for, then choose whether you’re shopping for men or women. URevolution is a clothing line dedicated to making a difference. Focused on inclusion, body positivity for every body, and eco-friendly products, this Black, disabled, woman-owned business is taking a stand. This brand stands for making a difference, and the website design makes it easy for everybody to purchase products and share their experience. The design highlights the products using real people, not just models.
ECommerce websites have become an integral part of any business’ success. Color evokes emotion and can spur action from people. If you want your ecommerce site to convert clicks into sales, use color theory to your advantage.
Use These Examples As Ecommerce Website Design Inspiration
It’s a handy feature leading users to the events page, ticketing page, location and opening hours page, and search function. Make your product pages as informative and appealing as possible to help eCommerce site visitors convert into customers. Using descriptive language and targeted keywords can also improve your on-site search engine optimization . Crate & Barrel sells home essentials and houseware, from furniture and kitchen appliances to decor and lighting.
Without proper eCommerce security, hackers can divert payments and steal credit card details from online stores. This can contribute to significant losses in revenue and reputation as over 40% of shoppers will stop buying from an online store if it experiences a data breach. To start branding your online business, specify your target audience during the initial eCommerce website development stages.
By focusing on letting the white space do the work, the design is clean, with plenty of high-quality images to showcase the products on the commerce site. Besides making the search bar easy to spot, this online store provides autocomplete suggestions with images. For example, when visitors type “kids,” it displays product images under the Kids category. Offering video-making software, Potion’s digital storefront is modern and fun. It uses ample white space to direct readers’ focus toward elements like calls-to-action .
Pay Close Attention To Your Content Formatting
Plus, we love the fact that they have included a “difficulty rating” for the different products. All in all, this is a great example of customer-centric website design. Like Dress Up, Bohemian Traders is an ecommerce business selling women’s clothing. Like Dress Up, this ecommerce website design uses photos to assist navigation, with category options primarily displayed through images. Premium Teas is a wonderful example of how to take a sophisticated product like tea and transform the website that sells it into something equally sophisticated.
It also utilizes a pastel color palette with bright tones to emphasize certain words, images, and videos. Edible Arrangements sell fresh fruit arrangements that make gifting https://globalcloudteam.com/ unique . And while fun product pics showcase the options, the robust details on the inner shop page for each category add this ecommerce website design to the list.
Jeep People
Kings Coast Coffee Company has also invested in a seemingly endless supply of high-quality product photos that display individual products. They incorporate lifestyle shots that act as vibrant scenes to balance the negative space and draw the target audience into the brand. Stay Home Club is a lifestyle company that easily demonstrates how to make the white space of design work for you. Combined with pops of color, the brand conveys a casual and laid-back feel, while still keeping the website easy to navigate.
User Friendly
The Mountain is another BigCommerce-powered website that was one of the finalists for the best overall design. They use a basic color scheme that allows the product images to really stand out. The navigation is simple, but the search bar makes it easy for people to find whatever they are looking for. They’ve recently redesigned their website compared to what was on similar lists of great ecommerce websites like this one. They’ve gone from bright colors and bold typography to a more subdued, classy look. Both have served them well, as they do a fantastic job showcasing women’s fashion with product and lifestyle images.
Examples Of Ecommerce Websites With Fantastic Designs +takeaways
By thinking like a customer, you’ll be able to anticipate what they want from your ecommerce store and then design your website in a way that meets those needs. Man Crates has made an ecommerce business success by providing gift options catered e-commerce website to men. The individual crates can be chosen by occasion, interest, or personalized. Kings Coast Coffee Company doesn’t just sell coffee , so the product categories are broken out to make it easy to get anywhere with just a few clicks.
We’ll look at what makes good ecommerce website designs and follow that with 29 examples you can use for inspiration. Different e-commerce platforms that are available, you no longer need to be versed in things like HTML and CSS. The majority of e-commerce platforms will help you to create a shopping website and accept payments online quickly. Research shows that users read only 20-30% of the text on any web page.
If you are searching for an example of how you can include your product, its features and social proof, Zugu Case can help. Their home page takes a longer format to ensure that all the important information gets shared. Cutter & Buck’s website design is a great example of navigation that is easy to follow.
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